Tuesday, 18 June 2013

Huawei to invest up to Rs 175 crore in Indian mobile business - NDTV

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New Delhi: Targeting sales of 10 lakh smartphones in the next six months, Huawei Telecommunications today said it will invest up to Rs 175 crore in brand building and strengthening its retail presence in the country.
 
"We will invest around 8 to 10 per cent of our mobile devices revenue in India. In 2012, our India revenue was $300 million. The spend would be mainly in strengthening our retail presence and brand building exercise," Victor Shan, Huawei's president -- India device business development, said on the sidelines of the launch of its high-end phablet.
 
The company today launched phablet Ascend Mate -- a mix of phone and tablet PC -- at a price of Rs 24,900. This phablet has 1.5 gigahertz quad core hi-silicon processor and 16 core graphic processing chipset.
 
"Today is the global launch of Ascend Mate and the device is available in India from today onwards. We will be expanding our portfolio with the launch of more devices before Diwali. By end of this year, we expect to sell around 1 million smartphones, including tablets," Mr Shan added.
 
Ascend Mate has a large battery life, which according to company officials, when fully charged, will be able to support 12 hours of video or 35 hours of MP3 music or 30 hours of talk-time on 3G networks. "The battery is so huge that it gives a standby time of 500 hours. From Ascend Mate, people will be able to charge their other phones as well through a USB cable," said P Sanjeev Huawei's sales director - devices.
 
The phone has an eight megapixel rear camera and one megapixel front camera. Elaborating on the robustness of the phablet, Anand Narang, Huawei's marketing director said, "It has a screen that can withstand a weight of 120 pounds (around 54 kilogramme)." 
 
The company has started selling its mobile devices in partnership with retails stores like Croma, Ezone and online websites like Flipkart, Snapdeal, Shopclues among others.
 



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