LinkedIn redesigns Android, iOS apps; will show mobile ads for first time - Firstpost

Would you like to make Firstpost your default homepage?   Yes | No LinkedIn Corp introduced revamped mobile apps on Wednesday that give greater prominence to the stream of information shared by members of the professional social network and will for the first time allow the company to show ads to smartphone users. LinkedIn will begin showing advertisements within the mobile app's news stream as part of a "small test," said LinkedIn spokeswoman Julie Inouye. The new app, available for both the Apple Inc iPhone and for Android smartphones, makes it easier for smartphone users to interact with content in LinkedIn's news stream, such as "liking" or commenting on a shared news story. LinkedIn logo is seen in this file photo. Reuters As consumers increasingly access the Web from mobile devices instead of PCs, Internet companies such as LinkedIn, Facebook Inc and Google Inc are stepping up efforts to better reach mobile users. More than a quarter of LinkedIn's web traffic now comes from its mobile app, up from 15 percent one year ago, according to the company. LinkedIn has rolled out a number of new features and enhancements to its website in recent months as it tries to entice its 200 million members to spend more time on its website. Shares of LinkedIn have surged roughly 57 percent this year, closing Wednesday's regular session at $179.97. Reuters Firstpost encourages open discussion and debate, but please adhere to the rules below, before posting. Comments that are found to be in violation of any one or more of the guidelines will be automatically deleted: Personal attacks/name calling will not be tolerated. This applies to comments directed at the author, other commenters and other politicians/public figures Please do not post comments that target a specific community, caste, nationality or religion. While you do not have to use your real name, any commenters using any Firstpost writer's name will be deleted, and the commenter banned from participating in any future discussions. Comments will be moderated for abusive and offensive language. via Technology - Google News http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNGgi8AmLfZIYhnIi8XNKvq4XhO5Yg&url=http://www.firstpost.com/tech/linkedin-redesigns-android-ios-apps-will-show-mobile-ads-for-first-time-708706.html

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